Northwest Logic Selects ASIC IP as its San Francisco Bay Area Sales Representative

Beaverton, OR, August 28, 2006 Northwest Logic, a leading provider of Intellectual Property (IP) Cores for ASICs and FPGAs, has selected ASIC IP as its San Francisco Bay Area sales representative.

Northwest Logic provides high-performance, easy-to-use IP cores including Memory Controllers (DDR2, DDR, SDR, Mobile DDR, Mobile SDR SDRAM), PCI Express (x1, x4, x8 lane) and PCI (PCI-X, PCI).

ASIC IP is a Semiconductor IP and Design integration solutions company, dedicated to providing System-on-Chip (SoC) designers, the highest quality ASIC IP Controllers, PHY and Design Services.  ASIC IP provides sales representation for companies worldwide.

“Northwest Logic is excited to have ASIC IP as part of its growing sales channel.  ASIC IP’s widespread contacts and solid technical expertise are a good fit with Northwest Logic’s IP cores and the standard IP core sales cycle,” stated Brian Daellenbach, President of Northwest Logic.

“Our partnership with Northwest Logic will extend our connectivity IP portfolio with complete PCI Express and Memory Controllers product lines.  Northwest Logic offers high quality products and services. Our focused efforts and talents will offer customers the products they need to meet market demands.”, said Jitu Choudhury, Founder of ASIC IP.

About Northwest Logic

Northwest Logic, founded in 1995 and located in Beaverton, Oregon, provides high-performance, easy-to-use IP Cores for ASICs and FPGAs.

Key benefits of Northwest Logic’s IP cores include:

  • High Performance – Support high clock rate and high throughput
  • Easy to use – Simple user interface, easy to configure, etc.
  • Fully hardware validated
  • Provided with a comprehensive Verification Suite
  • Support all FPGA and ASIC platforms
  • Development boards and driver support available
  • Top quality technical support
  • Customization and integration services available

Northwest Logic’s Memory Controller IP Cores support all DRAM flavors including DDR2, DDR, SDR, Mobile DDR, Mobile SDR SDRAM, RLDRAM II and FCRAM.  The cores provide extremely high bus efficiency using Request Reordering, Bank Management and Look-Ahead processing.  Northwest Logic also provides separate ECC , Read-Modify-Write, and Multi-Port Front-End add-on modules to enable each design to be optimally configured.  The cores support the highest memory clock rates and have a minimal gate count.

Northwest Logic’s PCI Express IP Cores are available in x1, x4 and x8 lane configurations.  The cores are specifically designed for ease-of-use including a simple user interface, complete status port, and broad PHY support.  The add-on DMA Engine provides very high throughput, on-demand DMA operation.  The cores are provided with a comprehensive PCI Express Verification Suite.  Northwest Logic also provides a fully certified PCI Express solution including boards, drivers and demonstration application.

Northwest Logic PCI cores include PCI-X and PCI configurations.  The cores support Host/Peripheral, Master/Target, and 32/64 bit operation.   Northwest Logic also provides a DMA add-on module and a fully integrated PCI core to simplify creation of a complete design.  The cores are provided with a comprehensive PCI-X/PCI Verification Suite.

Click here for more information on Northwest Logic and its products.


ASIC IP is a Semiconductor Intellectual Property (SIP) company.  Its founder, Jitu Choudhury, brings his electrical and electronics engineering educational background with ten years of work experience in EDA, IP core and design services to ASIC IP.  ASIC IP offers solutions in IP design integration, sales and marketing based in
Silicon Valley, California.

ASIC IP is dedicated to providing the system on chip (SoC) designers, the highest quality silicon proven connectivity IP controllers, physical (PHY) layers, microprocessors, power management solutions and design integration solutions from worldwide suppliers.


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